The Undeniable Power of Video 

If you were in a room with 100 people and asked them to raise their hand if they consume video content daily, I’m sure there wouldn’t be many in the room that would leave their hands down.

Video is one of the most consumed forms of content and if you aren’t creating it for your business you are missing out.

Why Video?

Benefit 1:

97% of marketers claim that videos help their customers better understand products.

Benefit 2:

81% of businesses are now using video as a part of their digital marketing strategy.

Benefit 3:

Live videos account for 13% of total traffic


Benefit 4:

90% of consumers claim a video will help them when making a purchasing decision.

Want to see some of our video work?

Press play to explore our videos.  →

The Problem

 

Video is one of the most popular content forms in the world and the truth is that it’s not likely to be going anywhere soon. And it makes sense: in an impersonal digital world, we’re craving connection and personality. We want to see and hear people in a real-life context -- it’s meaningful.

The Solution

 

The key here is to think beyond profit and product -- show them something about your philosophy, or share some information on an interesting event, or offer some valuable information. The more they know about your positive practices, the more likely they are to stick around.



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